Introducing Our Dazzling New Flagship Store at Brooklyn Mall

Step inside our new flagship store at Brooklyn Mall and experience gold like never before—where legacy meets innovation in a space designed to redefine luxury and security.

A Bold Step Forward After 25 Years of Excellence

At The Scoin Shop, we’ve always believed that gold isn’t just an investment—it’s a story, a legacy, and a passion. That’s why we’re thrilled to unveil our new flagship store at Brooklyn Mall in Pretoria, a space that redefines how you experience gold. Coming off our 25th anniversary in 2024, this isn’t just a store opening—it’s a celebration of our journey and a bold leap into the future of retail.

We teamed up with the brilliant minds at Urban Flux Studios and Hubo Studio to bring this vision to life. The result? A luxurious, cutting-edge environment that blends South Africa’s rich mining heritage with modern innovation. “This store is about bridging our past and present while shaping what’s next,” says our CEO, Rael Demby.

“After 25 years, we’re pushing boundaries to create something truly special for our clients.”

Step inside, and you’ll feel the difference. Brass accents, warm timber, and sleek matte black finishes nod to our country’s gold-mining roots, while a sculptural ceiling and stepped flooring guide you through an immersive journey. Our state-of-the-art display cases turn every coin into a star—part retail, part museum. “Each coin has a tale to tell,” says Blue Bennington, Director at Urban Flux Studios.

“We designed this space to honour that, making it unlike any other gold shopping experience.”

But it’s not just about looks. Security is at the heart of what we do, and this store reflects that. You'll move seamlessly from an open, welcoming area to "The Vault". A discreet, high-security haven with a concealed pass-through system, only our authorised team handles your coins, ensuring privacy and trust. Its innovation meets peace of mind, built on a quarter-century of expertise.

For us, this flagship store is more than a milestone—it’s a statement. After 25 years as South Africa’s go-to name in gold coins and bullion, we’re not resting on our laurels. We’re redefining what high-end retail can be, creating a space where collectors and investors can connect with gold in a new way.